🌊 Ka Pi‘i Kai

“Ka Pi‘i Kai” (Kah Pee-ee Kah-ee) is a Hawaiian phrase that means “The Rising Ocean.” It reflects both a literal truth — the rising seas of climate change — and a deeper metaphor: the powerful, often unseen forces that shape our environment, behavior, and well-being.

Ka Pi’i Kai was founded by Dr. Jones Moore who grew up in Hawai‘i and Thailand where nature isn’t separate from daily life — it’s woven into how we think, relate, and act. Both cultures honor nature and have a symbiotic relationship where humans protect the environment and, in turn, benefit from its resources. That perspective continues to guide her exploration of how ecology, psychology, and design intersect.

Ka Pi’i Kai is an informational website to provide valuable, unbiased information on important issues and to ask how we can rise to meet the challenges of our time, with both insight and humility.

Dr. Jones Moore is an Applied and Experimental Human Factors Psychologist who specializes in the relationship between humans and their environment. She has worked for Unilever Health and Research Institute in the Netherlands and PepsiCo’s New Technologies in New York. She taught several college corses, including Environmental Psychology and Conservation Psychology at the University of Central Florida in Orlando and the University of South Florida in Sarasota. She lead research in multi-sensory perception, cognition, decision making, and performance for the military, the Institute of Simulation and Training, The Transportation Research Group, and The Center for Aviation and Human Factors.